We Spent N5.5 Billion On Show – BBNaija Producers Reveal.
The producer of the Big Brother Naija reality show has revealed how it spent N5.5 billion on the 71-day-long season 8 all-stars show.
Streetdope reports that the Executive Head, of Content & West Africa Channels at MultiChoice Nigeria, Dr. Busola Tejumola, made this revelation on Tuesday during the prize presentation to the winner of Big Brother Naija season 8, Ilebaye Odiniya in Ilupeju, Lagos State.
Giving a breakdown of what the huge amount was expended on, he said it covered the cost of production, construction, fittings, technical, licensing, satellite, and marketing.
Tejumola also disclosed that about 2,000 people were as well employed during the 71 days to handle several tasks in relation to the production of the show.
He said, “As Africa’s most loved storyteller, we are proud to be part of creating opportunities for growth for the youth in their quest to build great futures.
“The Big Brother All Stars has been a Season of love, rekindled and new friendships, settling scores, comedic moments, fantastic showcase of talent and a battle for dominance.”
Recall that the All-Stars edition of the reality show premiered on July 23 with 21 housemates.
The show which lasted for 70 days, was full of twists and intrigues. Mercy, CeeC, Cross, Adekunle, Ilebaye and Pere were the finalists for the BBNaija All-Stars edition.
The Al-Stars season included selected former housemates from Pepper Dem, Double Wahala, See Gobe and other editions.
However, some of the housemates who returned to the show included Alex, Neo, Uriel, Angel, Seyi Awolowo, Pere, Uriel and Princess, among others.